Agri supply chain assurance for a Consumer company
By establishing a robust AI platform and prioritizing targeted business use cases, starting with our innovative Grower Copilot initiative, we are poised to revolutionize our operations and drive sustainable growth in the ever-evolving agricultural landscape.
Chief Information Officer, Global Consumer Products Company
Client Situation
- The consumer company, a market leader in its category, is limited in its growth due to its inability to supply rather than market demand. While the company has industry-leading recommendations to optimize yield, the growers across the world find it hard to identify the right piece of advice in a dynamic agriculture environment. This information asymmetry is estimated to reduce the yield by approx. 5%-15% from the optimum levels recommended by the company R&D team.
- Our data driven diagnostics revealed a high level of navigation abandonment, and studying the navigation paths helped us understand the user behavior, typical triggers when they seek information, and how they express their needs on the grower App.
- These insights helped us design an AI assistant to help growers get to the information without having to go through several documents, and significantly increase the adoption of insights.
How we added Value
- Diagnostics: Our quick diagnostics engine on DAMIA helped us visualize the grower navigation data from the app through Knowledge graphs. This provided insights on what the growers were looking for, how many clicks it took for them to get the information, and where most abandonments happened.
- Solution: We were able to harness knowledge graphs in conjunction with prompt tuning, and plumbing data through R&D recommendations using Damia GenAI capabilities to develop the grower assistant in a short span of time.
- Integration: The solution was integrated with the existing app, making it seamless for growers to access the assistant and get relevant information quickly.
Impact
80%Reduction in time to insights
30%Increase in grower satisfaction rate
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AI is shaking things up. Outsmart the competition, increase productivity, fuel growth, and engage with your people. Send your business into hyperdrive with an AI copilot, designed to adapt to your needs.